iGaming content provider Pragmatic Play is presenting its 2026 multi-vertical product roadmap at ICE Barcelona, highlighting new slot releases, live casino launches, and the latest season of its Drops & Wins promotional tool.

The showcase follows a record-breaking 2025 in which the supplier launched more than 100 network slots, expanded its game show portfolio, and entered the arcade vertical.

Pragmatic Play’s stand occupies a 1,750 sqm space, featuring 100 screens, two giant displays, a candy-themed installation with more than one tonne of sweets, and a dedicated Pragmatic Play Sports area with football memorabilia.

Over the past year, the company launched more than 150 new live dealer tables, including 55 localised titles, supported by new studios in Serbia and Colombia and its Smart Studio technology, which has delivered more than 800 bespoke tables. 

Live Casino remains a key focus for the business, with further studio openings planned for 2026, including a new location in Brazil.

Across stands 2P30, 2P50, and 2P70, Pragmatic Play will present its latest content, including slot releases Jelly Express, Sugar Rush Super Scatter, Joker’s Jewels Hold & Spin, and Zeus vs Hades – Gods of War 250. The company will also debut Gates of Olympus Roulette, extending its Greek mythology IP into a new vertical.

The live casino lineup also features Color Game Bonanza, Crystal Roulette, and the new Flow Blackjack tables. Arcade titles Plinko+ and Chicken+ are also on display.

The latest season of Drops & Wins, offering up to €25 million in weekly and daily prize pools, will be promoted alongside the expanding Pragmatic Play Sports sportsbook, which hosted a Q&A with Clarence Seedorf on Monday, 19 February at 2 pm, hosted by Polly James.

“2025 was a landmark year for Pragmatic Play, with our strength across multiple product verticals reflected in record player activity and the receipt of 39 industry awards,” said Irina Cornides, Chief Operating Officer at Pragmatic Play.

2026 is shaping up to be another exceptional year, and it all starts at ICE Barcelona,” she added. “We’re looking forward to showcasing our newest games, including Chicken+, Jelly Express, Color Game, and Fortune of Olympus Roulette, and demonstrating how we plan to deliver bigger, bolder, and more exciting experiences for our partners and their players.”

Original article: https://www.yogonet.com/international/news/2026/01/20/117180-pragmatic-play-unveils-2026-product-roadmap-at-ice-barcelona-with-new-slots-and-live-casino-games