From March 4 to 5, the GrandWest Casino and Entertainment World exhibition complex in Cape Town, South Africa, became a center of business activity by hosting the latest edition of SiGMA Africa 2026. The influential industry forum brought together top experts, CEOs of leading companies, regulators, and other key participants from across the continent.
Global betting company 1xBet actively participated in the exhibition, emphasizing the strategic importance of the African region. As part of SiGMA Africa 2026, the agenda included business meetings, startup presentations, exclusive networking dinners, and an awards ceremony recognizing the best iGaming companies.
1xBet won the Best Mobile 2026 nomination, strengthening its technological leadership in the industry. Thanks to a combination of global experience and deep product localization, the brand offers customers in Africa a platform designed to deliver a strong user experience.
In the region, mobile gaming on smartphones and tablets is particularly popular, which makes 1xBet’s mobile-first platform ideal. The company offers an adaptive website as well as full mobile applications for iOS and Android devices. These solutions use less data than the regular desktop version and continue to function even with unstable internet connections.
The expert jury highlighted these advantages, along with the platform’s effective UX/UI design, when awarding 1xBet the prize.
“Mobile technology development is an important part of our global strategy, and this win shows we are heading in the right direction. We are grateful to the professional community for its recognition and trust. This award motivates us to improve our mobile products and drive innovation with even more energy,” a 1xBet representative said about the achievement.
The company was in the spotlight not only during the awards ceremony but throughout the SiGMA Africa forum. At the exhibition, the brand’s team operated a booth that became a key meeting point for exchanging experience, insights and contacts with leading digital marketing experts.
The African iGaming market continues to grow rapidly and has already developed valuable expertise. High player activity, a strong focus on mobile-first platforms, evolving regulations, and a unique payment infrastructure provide a solid foundation that attracts operators and affiliate network participants from around the world, including 1xAffiliates.
The affiliate program has been active in the market for more than 10 years and is available in over 150 countries. More than 500,000 partners work with 1xAffiliates, benefiting from features such as lifetime commissions of up to 50% for referred players and access to more than 250 payment tools.
The growth of the affiliate sector complements the company’s broader technological direction and strengthens its international position. In the fast-moving digital iGaming industry, mobile solutions increasingly determine a brand’s competitiveness.
“For that reason, the Best Mobile 2026 award and 1xBet’s active presence at SiGMA Africa highlight the company’s strategic focus on innovation and mobile technology, laying the groundwork for further global development,” the company stated.
Original article: https://www.yogonet.com/international/news/2026/03/09/117958-1xbet-won-best-on-mobile-2026-award-at-sigma-africa
