1xAffiliates brought former footballer Blaise Matuidi to its exhibition stand at AIBC Eurasia in Dubai, blending traditional networking with interactive football-themed activities as part of its ongoing partnership with Paris Saint-Germain (PSG).

The AIBC Eurasia conference, held in Dubai from Feb. 9 to 11, saw the affiliate marketing brand host the former Paris Saint-Germain midfielder and World Cup winner with France at its booth. 

Visitors to the booth and Blaise Matuidi competed in penalty kicks and free kicks,
and also tested their reactions in a goalkeeper challenge. The audience warmly
welcomed the idea of playing a football simulator game. Many wanted to challenge
the legend of Paris Saint-Germain and the France national team, and the number of
people wishing to take part in the football battle exceeded the capacity of the
venue. In the end, everyone was happy: more than 50 guests got autographs, others
were lucky enough to post photos with the star on their Instagram, while the most
daring visitors tested their skills in virtual football.

It’s also worth noting that the former player visited the 1xAffiliates booth at the
AIBC Eurasia conference as part of the program’s partnership with Paris Saint-
Germain, highlighting the long-term relationship of trust between the brands.
The interactive zone at the classic booth helped bring together sports, technology,
partnerships and entertainment, once again emphasizing 1xAffiliates’ leadership in
the industry.

Its status as a leader in affiliate marketing is confirmed not only by its impressive
experience at AIBC Eurasia, but also by its attractive terms of cooperation.
1xAffiliates pays lifetime commissions of up to 50% on referred players, supports
over 250 payment methods, and covers more than 150 countries. Partners will have
access to personalized analytics with reports on profit growth and localized support
in 69 languages.

The 1xAffiliates program has 10 years of international experience and has been
honored with prestigious IGA, SiGMA, and SBC awards, which have recognized
its leadership in the industry.

Original article: https://www.yogonet.com/international/news/2026/02/17/117636-1xaffiliates-brings-its-psg-partnership-to-centre-stage-at-aibc-eurasia-with-blaise-matuidi