As part of the deal, PointsBet will provide exclusive sportsbook and online casino services in conjunction with Curling Canada event broadcasts, and will see PointsBet use the Curling Canada brand in its marketing campaigns.
The partnership will also see PointsBet become the title sponsor of Curling Canada ‘s Seasons of Champions event, which will begin in the 2022-2023 season.
Read the full story on iGB North America.
Original article: https://igamingbusiness.com/pointsbet-strikes-partnership-with-curling-canada/
