iGaming and sports betting operator BetMGM announced a partnership with London-based game studio Atlantic Digital. Under the terms of the deal, the operator became the studio’s exclusive U.S. home of proprietary games, which features a series of film and TV titles.
The partnership includes The Godfather slot which is exclusively available on BetMGM Casino in Michigan with additional titles planned to roll out in all states where BetMGM’s iGaming offering is live.
Inspired by the legendary film, in The Godfather slot game players step into the office of Don Corleone who demands respect, asks for loyalty, and “immerses players in the mafia genre.” The 5×3, 10-line game features free spins and a hold-and-win bonus round where players can win additional free spins and cash prizes.
Oliver Bartlett, the Director of Gaming at BetMGM, said: “The Godfather remains one of the most iconic movies and it is quite fitting that it is the first slot we are offering with Atlantic Digital.”
“BetMGM is proud to be the first to bring The Godfather to the U.S. and its exclusive online casino home. We are always looking to partner with brands our customers love and game studios that are creating new and engaging content,” he added.
Oliver Bartlett
For his part, Sam Hobcraft, CEO of Atlantic Digital, commented: “We are incredibly proud to partner with BetMGM and bring our popular branded games to the U.S market. The Godfather is just the start. Branded content has always been at the core of the land-based player experience.”
“We at Atlantic Digital are at the forefront of this movement, and, working alongside BetMGM, we will be bringing the highest quality IP online to the US. We couldn’t be more excited about the potential of this partnership and what it could mean for US customers for many years to come,” he concluded.
Atlantic Digital describes itself as specialized in combining “compelling gaming mechanics with some of the world’s hottest intellectual property to create immersive experiences for players.”
The studio’s offerings add to BetMGM’s online casino, which is home to over 1500 games and “the largest state-by-state exclusive jackpot network in the country, according to a press release.”
Original article: https://www.yogonet.com/international/noticias/2023/09/29/68990-betmgm-partners-with-atlantic-digital-to-integrate-its-igaming-content-into-its-online-casino
