betPARX Casino & Sportsbook has partnered with Philadelphia sports bar chain Chickie’s & Pete’s in a season-long deal that will offer customers exclusive casino and sportsbook promotions through the betPARX app.
The partnership covers all 18 Chickie’s & Pete’s locations across the Philadelphia region and will include promotions and branding aimed at local sports fans throughout the football season.
The partnership will launch with a Birds Kickoff Party at the Chickie’s & Pete’s South Philly location from 5 p.m. to 8 p.m. ET. The event will feature interactive games, football jersey and merchandise giveaways, and appearances by betPARX ambassadors.
“Philly fans are passionate, and their love of sports is unmatched,” said John Dixon, Chief Operating Officer of betPARX and Parx Casino. “We look forward to tapping into that passion and providing Philly fans with entertainment in all forms of online casino and sportsbook gaming.”
The agreement includes integrated marketing across Chickie’s & Pete’s locations, with the companies targeting Philadelphia sports fans through promotions and in-venue branding.
The partnership also links the restaurant chain with the betPARX Sportsbook at Parx Casino, which will host watch parties throughout the football season. The sportsbook features a 150-foot video wall, live tellers and sports betting kiosks, betPARX said.
“We have always focused on giving fans more than just a game to watch,” said Pete Ciarrocchi, Chairman and CEO of Chickie’s & Pete’s. “This partnership with betPARX will take our experience to a whole new level and make our customers the biggest winners of all. We’re really excited about the arrangement.”
Customers are able to access betPARX’s online casino and sportsbook offerings through phones, tablets, and other devices.
Original article: https://www.yogonet.com/international/news/2026/09/02/126165-betparx-partners-with-chickie-39s-pete-39s-for-football-season
